The Kelly Dress isn’t just an outfit; it’s a statement – of style, of support, of solidarity. Designed for the discerning woman who navigates life's diverse engagements with grace and vigour, this dress is your companion from the crack of dawn to the twilight sparkle of date night. Fashioned with a flattering V-neck that frames the décolletage, and elasticated sleeves that flutter with every gesture, the Kelly dress is crafted to accentuate your natural grace. The thoughtful side zip ensures a silhouette that's both comfortable and captivating, while the side pockets bestow an air of casual chic, allowing you to glide through the day with your essentials stylishly in tow. The turn-around hem finish adds a touch of whimsy, signifying transitions - be it from boardroom protocol to barbecue casual, or soccer sidelines to sunset romance. Each garment in the Poppy Collection is a pledge to the heroic women who have served our nation. Poppies, symbolising our collective memory and gratitude, adorn your Kelly Dress, transforming it into more than just a piece of clothing. It becomes a testament to purpose and freedom, a conversation starter, and a canvas displaying support for our women veterans. With 15% of every directed towards Women Veterans Australia, your choice contributes towards fostering the well-being of these valiant women in 2024. Pre-order before 25th March to Wear Your Poppies with Pride and Purpose, ensuring that this emblem of elegance and homage becomes a cherished part of your wardrobe.